Avoiding the Marketing Automation Trap - CMO Series Part 4

A deeper conversation in the series on marketing automation systems with a focus on the trap and how to stay customer focused.

In this conversation you will learn:

  • The trap of metrics based marketing automation
  • Bringing the audience into focus
  • Hyper-personalized outcomes at scale

Patterns for Success

IDC Analyst Guidance

Report

Informed Choices

Buy or Build

Infosheet

Digital Transformation

Infosheet

Case Study

6 Questions To Ask A Potential Partner

Guidebook

The Truth With Native Integration

Can You Afford It?

Whitepaper

Best Practice Guidebook

Roadmap for Success

Report

Solutions Templates

Best Practice Templates

Blog

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