ServiceNow Cannot Resolve What It Cannot Connect
IT, HR & operations teams that need ServiceNow orchestrated across every enterprise system
Operations and Users - Better Outcomes
Build a complete 360-degree service view across ServiceNow ITSM, HRSD, CSM, and every upstream and downstream system, forming the foundation for enterprise-wide service automation.
Effortlessly combine incident, request, employee, and asset data from ServiceNow and 340+ connected systems to eliminate manual ticket creation and double entry.
Transform raw cross-system service data into actionable insights, automatically triggering workflows, escalations, and process steps in real time.
Architect - Optimize Best of Breed
ServiceNow and non-ServiceNow systems struggle to integrate without IntegrationHub limitations, custom scripting, and multi-month backlogs.
Put It Forward provides an adaptable no-code platform that connects ServiceNow into any enterprise stack, reducing integration backlogs by up to 80%.
Implement governed, high-quality data orchestration across ServiceNow, Jira, Workday, SAP, and third-party systems without rearchitecting existing workflows.
Business Leadership - Scale
Put It Forward delivers user-friendly tools that empower professionals across all levels of technical expertise to automate ServiceNow processes. By simplifying complex data management and governance, we enable:
- - Easy access to cross-platform process mining, predictive analytics, and AI-powered service optimization
- - Intuitive no-code interfaces that do not require ServiceNow developer skills or scripting
- - Rapid adoption and implementation across IT, HR, customer service, and operations teams
Bi-Directional Incident Sync Between ServiceNow & Jira
Scenario: An enterprise IT organization uses ServiceNow for incident management and Jira for software development. Bug-related incidents require manual copying between platforms, causing triage delays, status drift, and broken SLAs across support and engineering teams.
Solution: Put It Forward syncs incidents, issues, priorities, comments, and resolution data bi-directionally between ServiceNow and Jira in real time. Business rules enforce field mapping, status alignment, and escalation triggers. Engineers see full ServiceNow context in Jira without switching tools.
Results: Incident resolution accelerates 60%. Manual ticket creation effort drops 85%. SLA compliance improves from 74% to 96% as support and engineering share a single source of truth across both platforms.
Automated Employee Lifecycle Across ServiceNow & Workday
Scenario: A global enterprise runs Workday for HR management and ServiceNow for IT service delivery. New hires, role changes, and offboarding require manual ticket creation, access provisioning, and asset requests across both platforms, creating a 3-5 day delay per employee transition.
Solution: Put It Forward orchestrates the complete employee lifecycle between Workday and ServiceNow. Onboarding triggers auto-create ServiceNow requests for hardware, software, and access provisioning. Role changes update permissions instantly. Offboarding revokes access and triggers asset recovery workflows.
Results: Manual onboarding effort drops 85%. Employee time-to-productivity shortens from 5 days to same-day. Offboarding compliance reaches 99.4% as access revocation executes automatically within minutes of Workday status change.
Unified Service Analytics Across ServiceNow, Salesforce & ERP
Scenario: A B2B enterprise runs ServiceNow for internal IT service, Salesforce for customer service, and SAP for operations. Leadership lacks visibility across service channels, making capacity planning reactive and cost attribution unreliable.
Solution: Put It Forward syncs service requests, SLA data, resolution metrics, and cost data bi-directionally across ServiceNow, Salesforce, and SAP. Predictive models forecast service demand by channel. Dashboards surface real-time performance, cost attribution, and capacity gaps across all platforms.
Results: Cross-platform reporting accelerates 73%. Service demand forecasting accuracy improves 45%. Capacity planning shifts from quarterly to real-time, reducing over-allocation by 30% and cutting annual service delivery cost.
Connect ServiceNow service events to cross-platform workflows with intelligent triggers and actions
- Incident lifecycle events: Trigger automation on incident creation, priority changes, assignment updates, escalations & resolution across ServiceNow and connected systems like Jira and PagerDuty
- Employee lifecycle events: Automate onboarding, offboarding, role changes & access provisioning between ServiceNow HRSD, Workday & identity management platforms
- Service request events: Route requests from ServiceNow catalog to fulfillment systems including SAP, Salesforce, Workfront & procurement platforms based on type, priority & SLA rules
- Asset & CMDB events: Sync asset records, CI relationships & configuration data between ServiceNow CMDB and third-party ITAM, cloud, and infrastructure management tools
- Data quality events: Validate, deduplicate & enrich ServiceNow data before every sync cycle using AI-powered field mapping, process mining & governance rules
How ServiceNow orchestration works across your enterprise systems
- No-Code Multi-Step Workflows spanning ServiceNow ITSM, HRSD, CSM, Jira, Workday, SAP & third-party systems
- Process Orchestration Across Teams with dependency-aware routing, SLA enforcement & exception handling
- Integrated Reporting & Analytics with real-time dashboards tracking sync health, SLA compliance & service outcomes
- Agent-based workflow integration into ServiceNow AI Agents for governed, autonomous cross-platform execution
- Scalable AI-Powered Enhancements including process mining, predictive models & intelligent batching that respects ServiceNow API rate limits
The Only Option Built for Governed, Multi‑System Integrations
| Capability | Put It Forward | Code/Middleware | RPA | Vendor Connector | Bulk File Transfer |
|---|---|---|---|---|---|
|
Architecture & Scale |
|
|
|
|
|
|
No Code Solution |
|
No |
|
|
No |
|
Bi-Directional Integrations |
|
|
NA |
Limited |
NA |
|
Data Transformations (with validation) |
|
|
No |
No/Fixed Mapping |
Limited |
|
Data Persistence / State Management |
|
No |
No |
No |
N/A |
|
API Gateway Compatible |
|
Build/3rd Party |
No |
No |
No |
|
Service Integration |
|
Yes, Build |
No |
No |
N/A |
|
Secure On-Premise Integration |
|
Requires Special Config/No |
No |
No |
No |
|
Intelligence & Automation |
|
|
|
|
|
|
Custom Business Rules |
|
Limited |
Limited to scripts |
No |
No |
|
Process Automation & Orchestration |
|
Limited |
|
Not focused |
No |
|
Process Mining |
|
No |
No |
No |
No |
|
AI Agents (Integrated) |
|
|
|
No |
No |
|
Governance & Operations |
|
|
|
|
|
|
Integrated Data Governance |
|
No, 3rd Party |
Not Focused |
Not Focused |
No |
|
Error Capture and Correction |
|
Limited, Build |
No, Scripted |
No |
Not Focused |
|
Integration Reporting, Analytics and Alerts |
|
Limited |
N/A |
Limited |
No |
|
Audit Reporting and Analytics |
|
No, Limited |
No |
No |
Limited |
|
Full API Access and Support |
|
|
No, Limited |
No |
N/A |
|
Implementation support |
|
Self Funded/SoW |
Self Funded/SoW |
Self Funded/SoW |
Self Directed |
|
Partner API Roadmap Alignment |
|
No |
No |
No/Lagging |
NA |
Yes, Native
We all implement new technology; a transformation or automation project can be simple, targeted, or enterprise-wide.
Accelerate time-to-value and reduce risk with a proven integration plan.
Our proven methodology ensures low-risk, high-impact integrations. Most clients see measurable ROI in the first year accelerated by best practices and enterprise-grade support.
- Most clients see improved intelligent automation performance within 48 hours
- Zero disruption guarantee - No downtime to existing systems, pipelines or data loads
Implementation timeframes depend on scope and complexity:
- Hour 1-2: Configure connection source and destination
- Hour 2-36: Business rule configuration and validation
- Hour 36-48: Full deployment
Put It Forward Partner Resources
Guide to Agentic Workflows
This guidebook gives Integration Designer users a practical roadmap to implement AI agentic workflows, integrating intelligent automation and predictive analytics, to optimize business processes and decision-making.
Two Ways To Integrate Agents
Learn how to integrate an agent into a process using two different methods via the Put It Forward Integration Designer and a direct service call. This helps both non-technical and technical teams find new revenue.
Agentic AI Orchestration
Put It Forward’s Agentic AI Orchestration connects AI agents, data, and automation tools into end-to-end workflows so enterprises can cut cycle times, handle exceptions intelligently, and scale automation for measurable ROI in weeks, not months.
Revenue, Operations and IT Playbook
Learn how intelligent automation streamlines tasks, integrates data, and delivers measurable business benefits with practical strategies and examples.
Buyer Guide For Intelligent Automation
Gain expert guidance on intelligent automation solution types, approaches, outcomes, and key considerations to make confident, high-impact buying decisions.
How Decision Automation Works
See and learn how decision automation works at scale. Connect the pieces, tools, and outcomes together in Put It Forward to unlock value and reduce complexity.