With unified profiles make identity resolution simple

Connect all the pieces to deliver a single customer view to unlock personalization with better audience segmenation.

Data fragmentation eliminated with the 360 customer view

Focus on Tonal Sentiment

Increase digital effectiveness by seeing a linked view of the customer or user across all platforms. Safely connect users' engagement across multiple services, devices and platforms.

Audience Segmentation

People want to be engaged in a highly personalized way with content, experiences, and communications tailored to the moment. Connect the identifiers and treat them as a single entity.

Single Customer View

Engage the customer in a meaningful way is critical to understanding intent, motivation, and insights. The single customer 360 view often is within the CRM or analytics system but the linking identifiers are managed externally.

Developed for the enterprise to create highly personalized experiences

With the help of the Put It Forward Intelligent Transformation solution, organizations can employ an integrated approach to Identity Resolution.

Link together known and unknown users

Link the relationships between users in different systems together so they are one. Create a deeper understanding of your users and customers to deliver better experiences.
Quickly link together your customers or users

Connect the dots of all customers and users to create the consolidated profile. Craft engagement journies that span all aspects of touch from devices to systems to IoT.
Use Common Identifiers to Automate Processes

Improve process integrity by increasing the quality of information triggering execution steps across systems. Engage through direct and indirect channels by leveraging the extensive connectivity library of Put It Forward.