Privacy Policy

Put It Forward® Privacy Policy

Effective date: August 22, 2026
Last updated: August 22, 2026

1. Who we are

Put It Forward Inc. (“Put It Forward,” “we,” “us,” or “our”) is the controller of personal information covered by this Privacy Policy.

Put It Forward, Inc., a Delaware corporation
Principal place of business: 3300 N IH 35, 7th Floor, Austin, Texas 78705, USA

Privacy inquiries: This email address is being protected from spambots. You need JavaScript enabled to view it.
Security inquiries: This email address is being protected from spambots. You need JavaScript enabled to view it.

This Privacy Policy explains how we collect, use, disclose, retain, and protect personal information when you visit www.putitforward.com, submit a form through our website, or interact with us as a prospect, customer, partner, supplier, or other business contact.

This Privacy Policy does not apply to third-party websites, services, or applications that may link to or from our website. Their privacy practices are governed by their own privacy notices.

2. Personal information we collect

We collect personal information that you provide through a website form, information we maintain in connection with a business relationship in our customer relationship management system (“CRM”), and limited technical information that is automatically processed when you visit our website.

Information submitted through our website

When you submit a contact form, request a meeting, request information, register for an event, subscribe to communications, or otherwise contact us through our website, we collect the information you choose to provide. Depending on the form, this may include:

Name
Business email address
Company name
Job title
Business telephone number
Country or region
Your message, request, or other information you choose to provide

Please do not submit sensitive personal information through our website forms unless we specifically ask for it and provide an appropriate method to do so.

Information maintained in our CRM

If you are a prospect, customer, partner, supplier, or other business contact, we may maintain relevant professional and relationship information in our CRM. This may include:

Name, business email address, business telephone number, job title, company, and business address
Communications and correspondence with Put It Forward
Meeting requests, meeting notes, sales activity, and relationship history
Information about your organization’s interest in, use of, or relationship with Put It Forward
Contract, account, and business-administration records
Marketing and communication preferences

Limited technical information

When you visit our website, our hosting and security providers may automatically process limited technical information necessary to deliver, maintain, and protect the website. This may include:

IP address
Browser type and device or operating-system information
Referring page or website
Pages or files requested
Date and time of requests
Server, security, and error logs

We use limited technical information to operate, secure, troubleshoot, maintain, and prevent misuse of our website and, where permitted by applicable law and with consent where required, to understand website use and improve our website. IP addresses and online identifiers may be considered personal data under applicable privacy laws.

3. Cookies and similar technologies

Put It Forward uses Google Analytics to understand how visitors use our website and to improve the website’s performance, content, and user experience.

Google Analytics may use cookies and similar technologies to collect information about your use of our website, including pages visited, approximate location derived from IP address, browser and device information, referring website, and interactions with our website.

We do not use Google Analytics for behavioral advertising, retargeting, cross-context behavioral advertising, social-media advertising, or advertising personalization.

Where required by applicable law, we obtain your consent before enabling Google Analytics or placing analytics cookies on your device. You may withdraw or change your consent at any time through [Cookie Settings]. You may also manage cookies through your browser settings; however, browser settings may not control all website-specific preference records.

For more information about how Google processes personal information, please review Google’s Privacy Policy.

In addition to analytics technologies, we may use strictly necessary technical mechanisms required to deliver the website, maintain website security, prevent abuse, or process a form submission. These mechanisms are not used to profile visitors, track individuals across websites for advertising purposes, or conduct behavioral advertising.

4. How we use personal information

We use personal information to:

Respond to your inquiry, meeting request, or request for information
Communicate with you about Put It Forward, our offerings, and your business relationship with us
Manage prospective, customer, partner, supplier, and other business relationships
Maintain accurate CRM records and manage communication preferences
Provide requested materials, demonstrations, events, support, and business communications
Send marketing communications where permitted by applicable law
Operate, secure, troubleshoot, maintain, and improve our website
Analyze website usage and improve website performance, content, and user experience, where permitted by applicable law and subject to your cookie choices
Where required by applicable law, we obtain your consent before enabling Google Analytics or placing analytics cookies on your device. You may accept or reject analytics cookies when you first visit our website.
Prevent fraud, misuse, unauthorized access, and security incidents
Comply with legal obligations, resolve disputes, enforce our agreements, and protect the rights, property, and safety of Put It Forward and others

We do not use personal information for behavioral advertising, cross-context behavioral advertising, or automated decision-making that produces legal or similarly significant effects on individuals.

5. Legal bases for processing

Where the GDPR, UK GDPR, or similar law applies, we process personal information only where we have a valid legal basis, including:

Legitimate interests: To respond to business inquiries, manage B2B relationships, maintain accurate CRM records, secure our website, and communicate about our services, provided our interests are not overridden by your rights and freedoms
Contract or pre-contractual steps: Where processing is necessary to enter into, perform, or administer an agreement with you or your organization, or to take steps at your request before entering into an agreement
Consent: Where we specifically request and rely on your consent, including for Google Analytics or other cookies where required by applicable law
Legal obligation: Where processing is necessary to comply with applicable law, regulation, legal process, or a lawful authority request

Where we rely on consent, you may withdraw it at any time. Withdrawal will not affect the lawfulness of processing before withdrawal.

6. How we disclose personal information

We do not sell personal information.

We may disclose personal information only as necessary to the following categories of recipients:

Service providers: Providers that help us host and secure our website, operate our CRM, process website forms, manage email communications, provide IT support, or perform other services for us
Professional advisers: Lawyers, accountants, auditors, insurers, consultants, and similar advisers where necessary for legitimate business purposes
Corporate transaction participants: Parties involved in a financing, investment, merger, acquisition, reorganization, or sale of all or part of our business
Authorities and other third parties: Where required by law, legal process, or a valid government request, or where reasonably necessary to protect the rights, safety, security, or property of Put It Forward, our customers, users, or others
Other parties: With your consent or at your direction

We require service providers to process personal information only as necessary to provide services to us and subject to appropriate confidentiality, privacy, and security obligations.

7. International transfers

Put It Forward and its service providers may process personal information in Canada, the United States, and other countries in which we or our service providers operate. These countries may have privacy laws that differ from those in your country.

Where personal information subject to the GDPR, UK GDPR, Swiss law, or similar requirements is transferred internationally, we use an appropriate legally recognized transfer mechanism. Depending on the relevant transfer, this may include:

An adequacy decision issued by the applicable data-protection authority
The European Commission’s Standard Contractual Clauses
The UK International Data Transfer Agreement or the UK Addendum to the European Commission’s Standard Contractual Clauses
Another valid transfer mechanism recognized under applicable law

The European Commission’s modernized Standard Contractual Clauses, issued in 2021, are a recognized mechanism for many GDPR-related transfers outside the EEA, where applicable.

Put It Forward does not rely on the former U.S.-E.U. Safe Harbor Framework. The Court of Justice of the European Union invalidated that framework in 2015.

To request information about the safeguards used for a particular transfer, contact This email address is being protected from spambots. You need JavaScript enabled to view it..

8. Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including to respond to inquiries, manage business relationships, maintain business records, comply with legal obligations, resolve disputes, and enforce agreements.

Our retention periods are based on the nature of the information, the purpose for which it is used, the status of our business relationship, and applicable legal, contractual, tax, accounting, and recordkeeping requirements.

Subject to applicable law and documented business needs:

We retain website inquiry information in our CRM for up to 24 months after our last meaningful interaction, unless a longer period is necessary for an active business relationship, legal obligation, dispute, or legitimate recordkeeping purpose.
We retain customer, contractual, and business-administration records for the duration of the applicable relationship and for seven years afterward, or longer where required by law.
We retain marketing opt-out information only as long as necessary to honor your opt-out request.
We retain website security and server logs for 30 days, unless a longer period is necessary to investigate a security incident, enforce our rights, or comply with a legal obligation.

9. Your rights and choices

Depending on your location and applicable law, you may have the right to:

Request access to personal information we hold about you
Request correction of inaccurate or incomplete personal information
Request deletion of personal information
Request restriction of processing
Object to certain processing, including direct marketing
Receive a portable copy of certain personal information
Withdraw consent where processing is based on consent
Lodge a complaint with your local data-protection authority

To exercise a privacy right, contact This email address is being protected from spambots. You need JavaScript enabled to view it. with the subject line “Privacy Rights Request.” We may need to verify your identity and authority before responding. We will respond to verified requests within the timeframe required by applicable law.

You may opt out of marketing emails at any time by selecting the unsubscribe link in the message or contacting This email address is being protected from spambots. You need JavaScript enabled to view it.. We will process unsubscribe requests promptly and retain limited suppression information as necessary to honor your request. Where required by applicable law, we will not discriminate against you for exercising your privacy rights.

If you are in the EEA, UK, or Switzerland, you may also have the right to complain to your local data-protection authority.

10. Security

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information against unauthorized access, loss, misuse, alteration, and disclosure.

No method of electronic transmission or storage is completely secure. Accordingly, we cannot guarantee absolute security. If you believe information you have submitted to us may have been compromised, please contact This email address is being protected from spambots. You need JavaScript enabled to view it..

11. Children’s privacy

Our website and services are intended for business users and are not directed to children. We do not knowingly collect personal information from children under 16. If you believe a child has provided personal information to us, contact This email address is being protected from spambots. You need JavaScript enabled to view it., and we will take appropriate steps to delete it.

12. Changes to this Privacy Policy

We may update this Privacy Policy from time to time. When we do, we will update the “Last updated” date at the top of this page. If we make a material change, we will provide additional notice where required by applicable law.

13. Contact us

For questions about this Privacy Policy or our privacy practices, contact:

This email address is being protected from spambots. You need JavaScript enabled to view it.

Put It Forward, Inc., a Delaware corporation
Principal place of business: 3300 N IH 35, 7th Floor, Austin, Texas 78705, USA

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