Marketing Data Analytics - CMO Series Part 9

An open conversation about marketing analytics, contextual understanding and connecting the past into the present.  Part 9 in the CMO Series.

In this conversation you will learn:

  • Analytics can benefit everyone, not just specialists
  • Contextual marketing analytics bring the customer closer
  • How to be flexible in the approach
< Part 8 - Data Clusters
> Part 10 - Marketing AI
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