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How to Unleash Predictive AI Super Powers

Easy to use predictive data analytics platform that draws on human connection to personalize at scale.

  • Quickly identify intent within large data sets
  • Connect insights into action with embedded integration
  • Deliver insights through intelligent dashboards
How it works
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Predictive AI Put It Forward

What's Needed to Identify Intent With AI Data Analytics

No Code AI Solution For The User

Use no code tools to choose the outcome being sought after such as probability that an account or contact will convert or churn.

Account and Contact Based Insights

Machine learning powered sentiment analysis creates deep insights into the customer behavior which allows you to forecast even more accurately about what is going on.

ABM Tools For A/B Scenario Prediction

Visually test different scenarios via AI data analytics before a single engagement with your accounts or contacts to reliably predict the business outcome.

Explainable Artificial Intelligence Decisions

An open box so you can understand and explain easily to others why a data driven decision making process is working the way it is across the data analytics platform.

Reveal Hidden Customer Intent

Used by the professional that is looking for tools to give them the edge in making decisions and finding customers.

Understand your customers true intent and propensity to act, match that with your knowledge to deliver hyper personalized experiences.

  • Before acting the underlying artificial intelligence will simulate account and contact response to engagement activities 

  • Automated number crunching by the underlying predictive data analytics platform makes it easy for you to work with the outcomes

predictive data analytics
Predictive data analytics Put It Forward

Use Data Science Where You Work

Account and contact management can take advantage of being able to forecast in the moment what a decision making process is looking like.

  • Delphi embeds predictive data analytics into your favorite tools so you can see what's moving the needle

  • Surface the benefits of machine learning directly to the business people working with an account or contact

Learn More About How to Succeed With Predictive Intelligence

Shape What Happens With Customer Prediction Analytics

Configuration based propensity models that know where your customers are going to come from and what's going to turn them into one.

Predictive Analytics for Revenue Generation

By analyzing past data and trends along with in-the-moment data, you can predict your customers’ behavior and use this information to target campaigns, identify high-value customers, and plan for future growth.

Revenue Churn Prediction Calculator

Estimate how much savings can bring the usage of the predictive AI platform in your organization. Benefit from revenue projections to make successful investment decisions.

Ready to Take the Next Step With Predictive AI?

Key Features
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Control Your Data Story - Why Partner With Put It Forward?

Proven Scale

Battle tested data integration software that takes on all the use cases thrown at it from api integration to continuous integration.

Independent Roadmap

Vendor roadmap independence and enterprise reliability. You can change your applications and even systems at any time because the Put It Forward software solution is vendor independent.

Complete Data Platform

Integration, Automation, Governance and Predictive Insights in a single solution that you can use individually or together.

Secure and Compliance Ready

Data governance while being audit compliant. Unlike vendor or developer supplied code - Put It Forward provides for an end to end governance monitoring function.

Put It Forward - An Integrated Solution Suite

Modern tools that run alone or together to help you scale the intelligent data story

Platform Manager

Automate and orchestrate the components of your platform from a single workspace.
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Integration Designer

Code-free design that delivers codeless integration, business rules and data transformations.
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Data Governance

Report at any moment in time what is happening with your data.
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Delphi - Predictive

Built-in predictive analytics and insights that you can control directly.
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Foresight - Insights

Embedded 360 degree insights of an account, contact or member.
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Key Features Of A Predictive Data Analytics Platform

predictive analytics tools

Dynamic Prediction Modelling

Use different inputs into the prediction model to understand possible outcomes before committing
predictive customer analytics

No Code Configuration

A no code environment that allows you to work efficiently and scale through configuration techniques
predictive analytics connectors

Certified Connectors

Hundreds of supported industry leading pre built connectors to accelerate delivery with all of your solutions
predictive ai

Embedded 360 Analytics

Insight and dashboards embedded directly into the software where people work to create understanding
predictive intent

Integrated Intent Analysis

Choose which inputs go into your decision making process, it's a radical simplification of data science to drive business outcomes
predictive ai transformations

Easy Transformations

Use expressions to transform from any source so it becomes compatible with and acceptable to the destination system
predictive ai governance

In-flight Governance

Check fields, manage exceptions and perform error repair on the fly or answer audit calls
Predictive ai connectivity

Secure On-Premise Connection

Secure and seamless connectivity with on-premise enterprise applications and systems

Frequently Asked Questions about Intent Prediction

What is propensity modeling?

Propensity modeling is a statistical technique used to predict the likelihood of a certain event occurring. 

For example, a retailer might use propensity modeling to predict the likelihood of a customer making a purchase, or a bank might use it to predict the likelihood of a loan being repaid. 

Propensity models are typically built using historical data, and the predictions they make are based on the relationships between different variables in that data. For example, a model might use a customer's past purchase history to see if the person is likely to make a purchase in the future again.

What are the benefits of customer propensity analysis?

There are many benefits of customer propensity analysis, including the ability to:

  • Understand customer behavior - customer intent modeling can help organizations better understand why customers make specific decisions. This understanding can be used to improve marketing strategies, products, and services.
  • Identify spending trends - by analyzing customer behavior, organizations can identify spending trends and adjust their budget accordingly.
  • Increase customer loyalty - customers who feel understood and valued are more likely to be loyal to a business. Organizations that benefit from customer propensity analysis can create targeted campaigns and offers that are more likely to boost customer loyalty.
  • Improve customer lifetime value - by increasing customer loyalty and understanding spending trends, organizations can improve customer lifetime value, meaning they can make more money from each customer over the long term.
  • Reduce marketing costs - effective customer intent modeling helps organizations to reduce unnecessary marketing expenditure. This is because organizations are able to reach the right customers with the right message, instead of wasting money on advertising that isn’t likely to bring the expected results.
How to understand a customers' true intent with customer propensity analysis?

Customer propensity analysis software makes it possible to understand a customers' true intent by studying past customer behavior and analyzing trends.

This software can help identify patterns and correlations in customer data that would otherwise be difficult to discern. This information can then be used to make predictions about future customer behavior, including the likelihood of making a purchase or taking a particular action. 

Customer propensity analysis can be used to improve marketing campaigns and target customers more effectively.

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