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Easily build conversion models that deliver insights

Deep mining turns insight into repeatable actions and enables conversion opportunities in your pipeline.

Unlock real-time insights to improve return on go-to-market investments

Audience Focus

Choose the attributes of the perfect audience for the AI predictive models to focus on generating the best results.

Validated Results

See the results of each iteration and test before using them in the market. 

What If Scenarios

Test models to optimize ROI, reduce churn, or grow engagement.


A handful of customers using conversion models to improve outcomes

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Leverage pre-built conversion models to improve outcomes

  • Predictive Automated Audience Data Understanding

    Understand Your Audience

    Define and explore customer audiences that are probable to convert. Understand the value of an audience segment before utilization. 

  • Audience Needs Understanding - Put It Forward Conversion Models

    Identify Audience Needs

    Identify customers' needs using AI prediction based on historical data. Detect revenue opportunities and churn risks using needs and pain points prediction models.


Key features of a predictive data analytics platform

Dynamic Prediction Modelling

Use different inputs into the prediction model to understand possible outcomes before committing

No Code Configuration

A no code environment that allows you to work efficiently and scale through configuration techniques

Certified Connectors

Hundreds of supported industry leading pre built connectors to accelerate delivery with all of your solutions

Embedded 360 Analytics

Insight and dashboards embedded directly into the software where people work to create understanding

Integrated Intent Analysis

Choose which inputs go into your decision making process, it's a radical simplification of data science to drive business outcomes

Easy Transformations

Use expressions to transform from any source so it becomes compatible with and acceptable to the destination system

In-flight Governance

Check fields, manage exceptions and perform error repair on the fly or answer audit calls

Secure On-Premise Connection

Secure and seamless connectivity with on-premise enterprise applications and systems

Improve conversions with deep insights 

Foresight - 360 Intelligence

AI data analytics and predictive insights are embedded into the places where your team does the most valuable work - in real-time with the customer. Include sentiment analysis right into the active decision-making process.

Predicting Revenue

It has become increasingly commonplace for marketers to rely on analytics to guide their department planning. With all these insights, the real value is in the probability determination of interpreting the data to make sound strategic decisions.

Scaling AI Automation

Repeatable patterns for success to scale by automation and AI driven processes. Learn from how Put It Forward leverages these two concepts for scale.